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Market your properties for sale from the MLS!

Keep visitors coming back with a search experience they’ll love. We can integrate any IDX Solution of your choice, or you may use our featured vendor below for quick setup.

Featured IDX Provider

Everything you need to succeed in one, easy to use, IDX solution.

Not all features are available in all packages. Please see full package information below.

  • Easier Searching

    Make property search immediate on your real estate website with Eureka Search, a map-based search experience with settings you control.

  • More Leads

    Turn listings and search results into lead capture opportunities, and allow visitors to request information about a listing and sign up for listing alerts.

  • Market Stats &
    Reports

    MarketBoost reports nurture your leads and enhance your website with local market updates. Site visitors become leads when they sign up to receive reports by email.

  • Email Marketing

    Engage and convert more leads with smart, automated follow-up and custom email campaigns. Tailor messages by mixing your own custom content with Smart Content.

  • Mobile App

    Work your real estate leads wherever you are. Your important lead information and activity is always at your fingertips. Use your lead's activity to inform your next conversation with them.

  • Real Estate CRM

    Work more efficiently, track activities and tasks, and take control over your business growth with a real estate CRM built-in to your IDX account.

    *not included with all IDX packages.

IDX Pricing & Packages

Agent Packages

Standard

For growing agents

Establish a professional web presence to nurture prospective clients and gather new leads.

Learn More

$54.95/mo

$99 one-time set-up fee

Features
  • Standard Search
  • Property Organizer
  • Lead conversion forms
  • Listing alert emails
  • Markets (saved search galleries)
  • Optima Leads mobile app
Compare All Features

Premium

For established agents

Provide clients and leads with Market data and a premium search experience that rivals the big search sites.

Learn More

$89.95/mo

$99 one-time set-up fee

All Standard features PLUS:
  • Premium Search Features
  • Map-based search
  • Polygon search
  • Photo slideshow in results
  • Beds/baths range
  • Layout choices for search results
  • Enhanced Property Details
  • Embedded virtual tours
  • Similar listings
  • MarketBoost
  • Automated website reports
  • Automated email reports
Compare All Features

Premium + CRM

For growing agents

Automate your follow-up and lead engagement with ready-to-use email campaigns.

Learn More

$134.95/mo

$99 one-time set-up fee

All Premium features PLUS:
  • Marketing Automation
  • Automated text & email followups
  • Lead Aggregation
  • Performance Dashboard
  • Action history & suggested actions
  • Pipeline Status
  • Lead source & activity reports
  • Lead & Task Management
  • To Do list with calendar sync
  • Custom Tags & lead filtering
  • Lead Stages
  • Lead Rating
  • Custom Email Campaigns
  • Drag-and-drop email builder
  • Send from your email address
  • Automated special occasion greetings
  • Optional Add-On: Website traffic
Compare All Features

Each Optima plugin plan for agents includes IDX service for one MLS® System. Each additional MLS® System costs an additional $25/mo.

Additional fees may apply for your MLS® System.

Agent Full Feature List

$54.95 / month $89.95 / month $134.95 / month
INTEGRATION STANDARD PREMIUM PREMIUM + CRM
Embed on any website. No subdomain or framing required.
MAIN PACKAGE FEATURES STANDARD PREMIUM PREMIUM + CRM
Premium Search
Polygon search (draw on map)
Optima Leads mobile agent app
Email & phone support
MarketBoost – website & email market reports
Marketing Automation – Email marketing with pre-built campaigns
Chat Support
MARKETBOOST STANDARD PREMIUM PREMIUM + CRM
Listing and open home pages for predefined searches
Dynamically updated market report pages
Lead capture forms for alert signups
Daily listing alerts (see Listing Alert Emails section)
Monthly market report emails
Weekly open home emails
MARKETING AUTOMATION STANDARD PREMIUM PREMIUM + CRM
Automated text & email follow-up campaigns for new leads
Auto-assign leads to campaigns based on source
3 pre-built lead nurturing campaigns
Smart content – personalized listing recommendations and market data
Lead aggregation from 30+ sources
Campaign builder
Email campaign management
Email campaign analytics
PROPERTY SEARCH STANDARD PREMIUM PREMIUM + CRM
Basic/Advanced search forms
Quick Search widget
Quick Search embed code
Premium Search – interactive map search & results with advanced search criteria options
Beds/baths range
Polygon search (draw on map)
PRE-BUILT IDX PAGES STANDARD PREMIUM PREMIUM + CRM
Featured Listings
Property Details pages with:
      Property features
      Print/send to printer
      Map
      Walk Score – neighborhood amenities & insights
      Great Schools – local school information*
      Mortgage calculator
      Social & email sharing
      “Schedule a showing” form – lead capture
      “Request info” form – lead capture
      “Save to favorites” – lead capture
      “Similar Listings” widget
      Embedded virtual tours for YouTube, Vimeo, and Matterport content
Basic Property Search page with form
Advanced Property Search page with form
Premium Search page with integrated search forms
Email Alert signup page
Property Organizer Login page
Sold Listings
Pending Listings
AUTOMATED FEATURED LISTINGS MANAGEMENT STANDARD PREMIUM PREMIUM + CRM
Multiple agent IDs for Featured Listings
One agent ID for Featured Listings
WIDGETS – WORDPRESS OR JAVASCRIPT STANDARD PREMIUM PREMIUM + CRM
Quick Search Widget
Featured Listings Gallery
Market (Saved Search) Gallery
Home Valuation Request Form
Sold / Pending Listings Gallery
Registration Widget
LEAD CAPTURE STANDARD PREMIUM PREMIUM + CRM
Contact Us form
Customizable User Registration prompts
Home valuation request form
“Schedule a showing” form (property details pages)
“Request info” form (property details pages)
Save listings & searches
Email alerts for new listings/price changes
Social login with Google for streamlined lead capture
MarketBoost email report signup forms
PROPERTY ORGANIZER STANDARD PREMIUM PREMIUM + CRM
Portal for leads’ favorite listings, searches and comments
View leads’ saved listings, searches and comments
LISTING ALERT EMAILS STANDARD PREMIUM PREMIUM + CRM
Listing Alerts for new, sold and price changes
Personalized email branding
Listing back-links to your site
REPORTING STANDARD PREMIUM PREMIUM + CRM
IDX Event Tracking for Google Analytics
Monthly site statistics and trends
Email engagement reports
Lead activity history
OPTIMA LEADS MOBILE APP STANDARD PREMIUM PREMIUM + CRM
View latest property search & user activity on your site
Push notifications for lead activity
Instant access to contact information and activity history for all leads
Add/remove email campaign subscribers for MarketBoost email reports & Marketing Automation email & text follow-up campaigns
Add or assign Lead Stages and Tags for leads
Time-stamped note history for leads
REAL ESTATE CRM STANDARD PREMIUM PREMIUM + CRM
CRM Business dashboard
Pipeline management
Advanced lead filtering
Lead Rating – algorithm-based smart ratings to identify your best leads
Custom & pre-created Tags for filtering and locating leads
Expanded lead info: type, birthdays, anniversaries
Lead notes and call log
To Do list with calendar syncing
Send custom emails to leads
Automated birthday and closing anniversary emails
Traffic Boost – optional Add-On

Get 60-70** anonymous buyers in your local market visiting your website each month.

Traffic Boost costs an additional $100/month. This additional fee is always charged monthly. If you choose an annual payment plan, this fee is charged monthly and is not eligible for annual payment discounts.


Optional

*Not available in some locations
**Approximate numbers vary based on monthly availability in your market

Broker Packages

Standard

For growing agent teams

Establish a professional web presence to nurture prospective clients and gather new leads.

Learn More

$79.95/mo

$199 one-time set-up fee

Features
  • Standard Search
  • Property Organizer
  • Lead conversion forms
  • Listing alert emails
  • Markets (saved search galleries)
Compare All Features

Premium

For established agent teams

Provide clients and leads with Market data and a premium search experience that rivals the big search sites.

Learn More

$124.95/mo

$199 one-time set-up fee

All Standard features PLUS:
  • Premium Search Features
  • Map-based search
  • Polygon search
  • Photo slideshow in results
  • Beds/baths range
  • Layout choices for search results
  • Enhanced Property Details
  • Embedded virtual tours
  • Similar listings
  • MarketBoost
  • Automated website reports
  • Automated email reports
Compare All Features

Each Optima plugin plan for agents includes IDX service for one MLS® System. Each additional MLS® System costs an additional $50/mo.

Additional fees may apply for your MLS® System.

STANDARD PREMIUM
Billing automatically adjusts based on the number of agents configured in your account.
  • Up to 5 agents: $79.95/mo
  • Up to 10 agents: $109.95/mo
  • Up to 25 agents: $139.95/mo
  • Up to 50 agents: $169.95/mo
  • Up to 100 agents: $199.95/mo
  • Additional 50 agent blocks: $30.00/mo
  • Up to 5 agents: $124.95/mo
  • Up to 10 agents: $164.95/mo
  • Up to 25 agents: $204.95/mo
  • Up to 50 agents: $244.95/mo
  • Up to 100 agents: $284.95/mo
  • Additional 50 agent blocks: $40.00/mo

Full Feature List

Starting at
$79.95 / month
Starting at
$124.95 / month
INTEGRATION STANDARD PREMIUM
Embed on any website. No subdomain or framing required.
MAIN PACKAGE FEATURES STANDARD PREMIUM
Premium Search
Polygon search (draw on map)
MarketBoost Market Reports
AGENT AND OFFICE PAGES STANDARD PREMIUM
Office page(s) for each office in brokerage with contact information and map
Agent Bio pages
Photo
Contact information
Agent’s website link (optional)
Customizable bio content with WYSWIG editor
Agent listings auto-populated by agent ID
LEAD ASSIGNMENT STANDARD PREMIUM
Optional agent selector for buyers/sellers on website
Manual lead assignment by team lead/manager/admin
AUTOMATED LEAD ENGAGEMENT STANDARD PREMIUM
Agent-branded email listing alerts for new listings/price changes for chosen areas/criteria
Agent-branded Market report emails for active & sold listings, open homes and market stats
AGENT TOOLS STANDARD PREMIUM
Agent logins
Agent lead management & insights
View leads’ search and viewing activity
View leads’ email engagement
View leads’ saved listings and searches for insights
Add/review notes in lead records
Add leads to Market report, open house, & listing alert emails
WIDGETS FOR CUSTOM WEBSITE PAGES STANDARD PREMIUM
Agent Roster Page widget
Agent Bio Page widget
MARKETBOOST STANDARD PREMIUM
Listing and open home pages for predefined searches
Dynamically updated market report pages
Lead capture forms for alert signups
Daily listing alerts (see Listing Alert Emails section)
Monthly market report emails
Weekly open home emails
PROPERTY SEARCH STANDARD PREMIUM
Basic/Advanced search forms
Quick Search widget
Quick Search embed code
Premium Search – interactive map search & results with advanced search criteria options
Beds/baths range
Polygon search (draw on map)
PRE-BUILT IDX PAGES STANDARD PREMIUM
Featured Listings
Property Details pages with:
      Property features
      Print/send to printer
      Map
      Great Schools – local school information*
      Walk Score – neighborhood amenities & insights
      Mortgage calculator
      Social & email sharing
      “Schedule a showing” form – lead capture
      “Save to favorites” – lead capture
      “Request info” form – lead capture
      “Similar Listings” widget
      Embedded virtual tours for YouTube, Vimeo, and Matterport content
Basic Property Search page with form
Advanced Property Search page with form
Premium Search page with integrated search forms
Property Organizer Login page
Sold Listings
Pending Listings
AUTOMATED FEATURED LISTINGS MANAGEMENT STANDARD PREMIUM
Multiple agent IDs for Featured Listings
One agent ID for Featured Listings
WIDGETS – WORDPRESS OR JAVASCRIPT STANDARD PREMIUM
Quick Search widget
Featured Listings Gallery
Market (saved search) Gallery
Home Valuation Request Form
Sold / Pending Listings Gallery
Registration widget
LEAD CAPTURE STANDARD PREMIUM
Contact Us form
Customizable User Registration prompts
Home valuation request form
“Schedule a showing” form (property details pages)
“Request info” form (property details pages)
Save listings & searches
Email alerts for new listings/price changes
Social login with Google for streamlined lead capture
MarketBoost email report signup forms
PROPERTY ORGANIZER STANDARD PREMIUM
Portal for leads’ favorite listings, searches and comments
View leads’ saved listings, searches and comments
LISTING ALERT EMAILS STANDARD PREMIUM
Listing Alerts for new, sold and price changes
Personalized email branding
Listing back-links to your site
REPORTING STANDARD PREMIUM
Monthly site statistics and trends
IDX Event Tracking for Google Analytics
Email engagement reports
Lead activity history

*Not available in some locations

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